& emsp; & emsp; On April 23, the China Hotel Association and Jiahao Food signed a strategic cooperation agreement at the John Star Kitchen Creation Conference.Cooperation and innovation in integration, quality improvement and efficiency, and jointly inject new vitality into the high -quality development of the catering industry.
Jin Yong, vice chairman of the China Hotel Association, said when attending the event that the catering industry was an important area for consumption, benefiting people’s livelihood, and stabilizing employment.In 2023, the annual revenue of the catering industry reached 5289 billion yuan, entering the 5 trillion times.From this year’s government work report, to the “Guiding Opinions on Promoting the High -quality Development of the Catering Industry” jointly released by the Ministry of Commerce and other 9 departments in March, you can see that the state and relevant departments attach great importance to the development of the catering industry.Under multiple favorable factors such as policy empowerment and supply and quality, catering consumption potential is further accelerating.
& emsp; & emsp; This year’s Qingming holiday, the consumption of catering in many places has grown strongly, and the income is over the same period last year.The catering industry is accelerating the integration of multi -business formats such as domestic tide, cultural tourism IP, and health consumption, becoming a strong force in active and driving the domestic demand market.However, the other side of the market is the fierce competition in the catering industry.According to industrial and commercial data, as of December 21, 2023, the number of domestic catering companies canceled and revoked the number of more than twice the year in 2022, exceeding 1.265 million, and averaging 3,563 restaurants.New highs in recent years.
& emsp; & emsp; In this background, catering companies are essential for the essence of food and return to catering.Jiahao Food was established in 1994. It has focused on catering seasonings for 30 years. It integrates research and development, production, and sales. The core brand “Jinba” is a strong and high -quality brand with seasoning catering channels.In the process of development, its products have been highly recognized and closely recognized and closely recognized by restaurants and catering companies and chefs across the country, providing high -quality products for creating “Chinese taste”.
& emsp; & emsp; China Hotel Association and Jiahao Foods open comprehensive strategic cooperation, aiming to provide high -quality and high efficiency for high -end hotels, large meals, exquisite restaurants, group meals, banquets, fast food chains, snack noodles and other business formatsThe services to help companies have a keen insight into the consumer market opportunities in the era of digital consumption, obtain strong technological research and development support and high -quality ingredients supply, enhance the taste of vegetables, accelerate product innovation and upgrade, achieve high -quality standardization, help brands build, optimize the supply chain supply chainConstruction.
& emsp; & emsp; At the scene of this strategic conference, Jiahao Food also launched the second season of the Star Kitchen Creation Camp with the China Hotel Association Association; jointly released a new product of slow -stewed chicken soup that can easily build Michelin chicken soup.
